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Step 1
Decide what the major topic of your pet website will be. Is it about a specific breed of dog or cat? Raising reptiles? Will you offer products for pet health or pet gifts? Whatever your main theme is, build your website around it and gear it towards the audience that you want to attract.
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Step 2
Find a good host for your website. If you don't want to incur the cost of paying for your own domain, there are several Web hosting sites that will host your site for free. Usually, you have to allow them to run ads on your site to obtain this service, but it really isn't problematic, unless those ads compete against your own ads. Many free Web hosting sites also have tools that aid you in easily constructing a website in a small amount of time. This can be beneficial to you, if you are not experienced at website construction. Try to find a Web host that will provide you with as many options and tools as possible.
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Step 3
Divide your site into appropriate sections. Have a main page that tells who you are and what the focus of your site is. Other pages of your site should deal with specific sub-topics. For example, if your pet website is about products for cats, you could have a page that deals with various breeds of cats, another page with photos of cats, a third listing any products and services for cats and a fourth with other links and resources.
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Step 4
Write content that is interesting, conversational and simple to understand. You don't necessarily have to write long paragraphs. You can easily supply information using short bullet points and fewer words, since the general attention span of Internet audiences is limited. Make sure that the fonts you use are easy to read. Do a check on spelling and grammar. Visitors are less likely to stay at your website if the content is poorly written. If you feel you lack the ability to create good content, then you may need to consider using the services of professional content writers.
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Step 5
Use graphics that will enhance, not overburden your pet website. Too many graphics are distracting, so use them only when they help to augment your content. If you are selling pet-related products and merchandise from your site, you should have clear photos of them, along with their listed prices.
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Step 6
Add additional things to your pet website that will make it more "sticky." In other words, add some "extras" to your site that will make visitors want to stay longer and come back. Some examples include pet photo sharing, message boards elated to different kinds of pets and tips for pets.
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Step 7
Make certain that any links you have on your site are "live." Putting up dead links could cause visitors not to take you seriously.
