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Step 1
Plan out several designs on paper. If this is a group effort, have all of the team members come in with several of their own designs. While designing you should keep in mind what your team is all about. If this is an intramural football team, research some professional football team logos for ideas that can inspire you. If you are a stock broker agency look at other stock broker agencies and figure out what their logos have in common and how you could design a unique logo.
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Step 2
Emphasize the positive traits of your company. A great example of this is Prudential, which uses a mountain as its company logo. Symbolically, this represents many things. First, mountains are immovable and solid. This makes the statement that the firm is built on an unshakable foundation. Mountains are also ancient, which suggests years of experience. Figure out if there is a symbol like this that you could use to emphasize your team's positive qualities.
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Step 3
Share your ideas with your team and get feedback. By sharing ideas you can also combine the best of everyone's thoughts while avoiding any pitfalls that may go unseen. If there are multiple ideas that are worthy, put the design of the logo to a vote.
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Step 4
Draw the design in a slick and professional manner. If you have the funds, consider hiring a freelance graphic designer to complete your idea. A professional designer can bring your idea to the next level and is worth the money spent.
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Step 5
Stick with your logo. It is important to your brand that you keep the logo of your company constant. This helps consumers identify with your company and remember who you are. If you are a sports team your logo can be passed down and become something that fans celebrate and players revere.